Because you’re worth it

The L’Oreal slogan “Because you’re worth it” spearheaded a revolution in beauty product marketing. The original line “Because I’m worth it,” spoken by a woman directly to camera in the 1971 L’Oreal tv commercial, broke the mold of women’s beauty products being about women being attractive to men. Rather, the groundbreaking commercial celebrated the woman’s perspective and experience of her hair care and self-worth without mention of a man. (more…)

July 6, 2025 | Categories: Christian, Gospel, Spiritual | Tags: L’Oreal, slogan, worth | Leave a comment